For Business Owners

Loyalty Programs for Pet Shops & Groomers in South Africa

Pet food and grooming are recurring purchases, which makes them a natural fit for a loyalty reward that keeps owners coming back to you.

By the Cardless Club team

A pet shop assistant helping a customer scan at the counter
Short answer

A loyalty program rewards your repeat pet shop customers and gives them a reason to keep choosing you. A cardless system like Cardless Club runs a stamp-and-reward program on the customer’s phone, for example a discount or free item after a set number of purchases, for R499 per month per shop with no cards to print and no hardware to buy.

Why a loyalty program works for pet shops & groomers

Pet owners buy food, treats, and grooming on a regular cycle, so they are ideal loyalty customers. The only question is whether they buy from you or a competitor. A reward, tracked on their phone, makes you the easy habit.

12–18%

more annual spend from loyalty members

3.1×

more spent by reward redeemers

66%

of members adjust spend to earn rewards

Sources: Fundera; Antavo 2025 loyalty statistics; Paystone.

What does a good pet shop loyalty reward look like?

Keep it simple and worth returning for. A common, effective example is a discount or free item after a set number of purchases. You set your own reward and stamp goal, so you can match what suits your margins and your customers.

With Cardless Club the reward and goal are yours to set. Customers keep one digital loyalty card on their phone, you scan their code to add a stamp, and the reward is created automatically when they reach your goal.

What you get with Cardless Club

Built for repeat buys

Food and grooming come around regularly, so a stamp-per-purchase reward fits naturally.

Lock in the cycle

A reward goal encourages owners to keep their regular purchases with you.

Know your regulars

See who shops most often and what they redeem, so you can tailor offers.

Nothing to lose

Progress is saved to the owner’s account, never lost with a paper card.

How to set up loyalty for your pet shop

  1. Create your PlaceSet up your shop with your logo, brand colour, and reward.
  2. Set your reward and goalFor example, a discount or free item after a set number of purchases.
  3. Scan customers in storeScan each customer’s QR code to add stamps and redeem rewards.
  4. Track and growSee stamps, redemptions, and your most loyal customers in your dashboard.

For the full picture on cost and returns, see our loyalty program pricing guide and the main guide for business owners.

Frequently asked questions

Are loyalty programs good for pet shops?

Yes. Pet food, treats, and grooming are recurring purchases, so a loyalty reward is a natural fit. With Cardless Club, owners collect stamps on their phone and earn a reward, which encourages them to keep buying from you.

What does Cardless Club cost?

R499 per month per shop, billed monthly in advance, with no minimum term. Cancel any time. There is no hardware or card-printing cost.

Do I need special equipment?

No. Any modern phone or tablet with a camera and web browser can scan customer QR codes. There is nothing to install and no cards to print.

Can my staff issue stamps and rewards?

Yes. You can add staff members who issue stamps and redeem rewards on your behalf, and see their activity in your dashboard.

Set up loyalty for your pet shop

Create your shop on Cardless Club and start rewarding repeat customers, with no hardware and no card printing.

Get started as a merchant